Are you mad? When it comes to what is expected from individuals vs big companies in terms of recycling, this is a perfect starting point for any conversation. This studio are the people asking it. Realising brands might not be ready to hear it directly. They started their own project, becoming the world's most visible plastic recycling studio. According to them, their three step process is simple: ‘Dismantle products into a mono state. Work with creatives to research and ideate our way organically to a solution. Collaborate with makers to create something of value from waste.’
